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The rise of 'trust me' news

jeremyullmannwrites.substack.comMarch 30, 2026 at 03:48 PM78 views
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Asymmetrical Scrutiny

How They Deceive You

Propaganda

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The article features notable spin through repeated medium-severity factual errors about ukfactcheckpolitics' scale and activities, selective framing, and asymmetrical endorsements of establishment fact-checkers.

Main Device

Asymmetrical Scrutiny

Disproportionately targets left-leaning ukfactcheckpolitics with unverified claims while accurately critiquing Tory and right-wing examples and recommending center-left verifiers like BBC without noting their biases.

Archetype

UK Establishment Media Defender

Advocates for traditional institutions like BBC Verify and Full Fact as trustworthy alternatives to unaccountable social media influencers across the political spectrum.

This piece tries to inform about deceptive 'fact-checkers' but deceives through factual errors, omissions, and selective praise for mainstream verifiers.

Writer's Worldview

Mainstream Truth Guardian

UK Establishment Media Defender

9 findings · 5 omissions · 9 sources compared

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